AI Insights · Timothy · July 2024
Q2 2024 Android Drawing & Coloring Apps Performance in the US
A glance at the Q2 2024 performance of the top 5 drawing and coloring apps on Android in the US. Sensor Tower provides a detailed look at the trends in downloads, revenue, and active users.
The second quarter of 2024 has been an interesting period for Drawing & Coloring applications on the Android platform in the United States. Compiled data from Sensor Tower gives us a glimpse into how these creative outlets have fared in terms of downloads, revenue, and active users.
Starting with Pixel Art - Color by Number, the app showed a fluctuating trend in revenue, peaking at $162K in the first week of April and then experiencing a dip to $53K by the end of June. Downloads displayed a similar variable pattern, with a high of 1.4M in the first week of April, dropping to 789K in mid-May, and bouncing back to 1.4M by the end of June. Weekly active users remained relatively stable, hovering around 13M throughout the quarter.
Flag Painting Puzzle had a modest start in revenue, only beginning to generate income in late April with $5K, reaching $22K in late May, and then seeing no revenue in the final week of June. Downloads for the app saw substantial growth, starting at 968K and catapulting to 2.1M in late May. Weekly active users showed consistent growth, starting at 2.9M and reaching a peak of 5.2M by the end of June.
The Color ASMR: Painting Book did not generate revenue in this quarter. However, the app's downloads started at 916K, saw a peak of 1.2M in early May, and then dipped to 334K by the end of June. Active users showed an overall declining trend from 13.5M to 12.2M.
Phone Case DIY also had a negligible revenue presence, starting the quarter with no revenue and hitting a high of $28K in early June. Downloads began at 700K, experienced a mid-quarter dip, and peaked at 1M by the end of June. Weekly active users saw a slight increase from 2.9M to around 2.8M.
Lastly, Paint by Number: Coloring Game had a revenue that fluctuated but remained low, starting at $1K and spiking at $21K in early June. Downloads began at 1.3M, dropped significantly to 245K by the end of June. Active users declined from 6.5M to 3.7M over the quarter.
For more insights and detailed data analysis, visit Sensor Tower. The provided numbers offer a snapshot of the dynamic Drawing & Coloring app category on Android in the US during Q2 2024, reflecting the ever-changing interests of users in the mobile app space.